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SUGAR HORSE Drop ‘New Dead Elvis’ From Upcoming Album

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The monolithically heavy, uniquely mercurial UK quartet Sugar Horse are proud to announce their new album Grand Scheme Of Things, to be released October 4 via Pelagic Records. In celebration, Sugar Horse have unveiled their latest single New Dead Elvis.

In the words of Sugar Horse: “This song is about reflecting on celebrity culture around death and its glorification, immediately following the death of my father. There is a romanticisation of “the tortured artist” or “the biblical hedonist” that follows celebrity and music culture around that I find pretty appalling. It’s something that I believe is responsible for the deaths of a large number of some of the most profoundly talented people that have ever graced this miserable planet and it should be prevented as soon as possible…

“Alas, the mob want their blood and I fear it shall persist until the sun swallows us.”

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