After unveiling, Relentless, Parasites and the classic rock Tracks of The Week runaway winner that was Hit & Run, Empyre continue their trajectory into the stratosphere with a brand new single Waking Light.
Known for their DIY ethics, Empyre have long been creating their own artwork and videos but when it came to their new single Waking Light, the band have gone one step further as they decided to create both the video and single cover entirely from scratch. Well not quite entirely…
A highly debated topic in the world at large there are arguments for and against the use of AI, particularly in the field of the arts. Whereas some believe that AI threatens creativity with programmable sequencing already reaching the ability to craft entire songs and map out artwork, Empyre instead wanted to show that we should embrace this advancement of technology. The video aims to open the conversation as to where do we stand with the use of AI.
The band comment “Why go through the pain of dealing with a slow and expensive human artist when I can get mind-blowing, free results in 30 seconds from an algorithm? That being said, there are some things that machine’s simply can’t do but if the option is there, then why shouldn’t we take it?!”
