Adelaide post-hardcore outfit Emecia are presenting their new single Jouska. It’s most definitely an odd title for a song, and potentially a word most will not have encountered before – though the meaning of the word is one just about everyone in existence has experienced or does daily!
A Jouska is: “…a hypothetical conversation that you play out over and over in your head. For example, replaying an argument in your head where you say all the right things and “win” the argument, or practicing asking your boss for a raise and playing out his or her responses and your comebacks.” À la George Costanza‘s over-analysed ‘Jerk Store’ comeback in Seinfeld.